Dentique Case Study

Designing an overarching platform for people benefits

Introduction

Dentique is a revolutionary mobile application designed to streamline the process of booking dental appointments and accessing a wide range of dental services. Developed for Clinic Dentique, a leading dental studio with a team of experienced dental professionals, Dentique aims to enhance user convenience and accessibility to dental care.

Problem Statement

The traditional process of booking dental appointments often involves time-consuming phone calls and manual scheduling. Patients may find it challenging to navigate through the plethora of available dental services and select the right dentist for their needs. Additionally, communicating with the clinic for inquiries and updates may lack efficiency and promptness.

Solution

Dentique provides a comprehensive solution by offering a user-friendly platform that simplifies the appointment booking process, showcases available dental services, and facilitates direct communication with the clinic. By integrating these features into a single mobile application, Dentique enhances patients’ overall dental care experience.

Outcome

The design of Dentique effectively addresses user pain points by offering a streamlined, intuitive interface for appointment booking, service exploration, and communication. The user-centered design enhances usability, providing a seamless experience that allows patients to navigate services and make informed choices easily. The app’s layout and visual elements prioritize accessibility and clarity, resulting in an improved user journey, increased engagement, and a stronger connection between patients and the clinic.

Target Audience

The target audience for Dentique includes individuals of all ages seeking dental care services. This encompasses:

Patients in need of dental care, including those requiring routine check-ups and treatments.
Health-conscious consumers who prioritize oral health and seek proactive dental care solutions.
Tech-savvy users comfortable with mobile technology and looking for convenient digital solutions for managing their dental healthcare needs.

Approach

The approach for Dentique revolves around addressing the pain points and needs of both patients and the clinic, focusing on convenience, transparency, and efficiency:

Prioritizes an intuitive, easy-to-navigate app for a seamless user experience.
Offers in-app chat support for direct, prompt communication with the clinic.
Simplifies the appointment scheduling process for easy access to dental care.
Provides detailed doctor profiles and service listings to personalize care and build trust.

Design Thinking Process

Identify

Define

Visualize

Design

Test

User Research
Entrant Analysis

User Persona
User Journeys
Define Goals

Brainstorming
User Flow
Creativity

Wireframes
Visual Design
Prototype

Check Usability
Improvements

User Flow

User Personas

Age

32 Education

B.E Engineer

Status

Single

Occupation

Marketing Manager

Location

Urban Area

Personality

Calm

Thinker

Creative

Background

Sarah leads a hectic lifestyle, balancing her demanding job with social activities and personal commitments. She values efficiency and convenience in managing her healthcare needs amidst her busy schedule.

Goals

Sarah prioritizes her oral health but often struggles to find time for dental appointments due to her packed schedule.
She seeks a streamlined and hassle-free way to book dental appointments without the need for lengthy phone calls or visits to the clinic.
Sarah prefers a digital solution that provides transparency regarding available dental services and allows her to select appointments that fit her schedule seamlessly.

Frustrations

The time-consuming process of booking appointments.
Difficulty finding information about available services and dentists

Interests

Sarah is tech-savvy and comfortable using mobile applications to manage various aspects of her life.
She appreciates user-friendly interfaces and values clear communication and prompt responses from service providers.
Sarah prefers brands and services that cater to her busy lifestyle and offer convenience without compromising on quality.

Age

30 Education

BS SE

Status

Married

Occupation

IT Consultant

Location

Suburban Area

Personality

Calm

Caring

Protective

Background

David is a dedicated husband and father who prioritizes his family’s well-being, including their oral health. He believes in proactive healthcare and seeks reliable and convenient solutions for managing his family’s dental care needs.

Goals

David wants to ensure that his family receives regular dental check-ups and treatments to maintain optimal oral health.
He values transparency and trustworthiness in dental care providers and seeks a platform that provides comprehensive information about available services and qualified dental professionals.
David aims to streamline the process of scheduling appointments for himself and his family members, minimizing the time and effort required for booking and managing dental visits.

Frustrations

Coordinating multiple dental appointments for his family
Lack of personalized, family-friendly services
Challenges in navigating the appointment scheduling process

Needs

David is diligent in researching healthcare options and prefers providers that offer personalized and family-friendly services.
He appreciates digital tools that simplify administrative tasks and provide convenient access to healthcare resources.
David prioritizes reliability and professionalism in service providers and values clear communication and responsive customer support.

Low-Fidelity Wireframes

Colors & Typography

Inter

Main text

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
0123456789-&@?/|*(::;)

Cabin

Accents

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
0123456789-&@?/|*(::;)

HI-Fidelity Diagrams

Ready for another deep dive?
View more case studies.

Case Studies

Abdul Basit Khan

Product Designer

Have an idea? Drop me a line or set up a meeting!

Follow Along

Let’s keep in touch! You can find me on:

Drop Me a Line

I’m currently available for Freelance Projects. Email me for Inquiries.

the head of the table, the tribal chief in God mode himself, AB khan. the most violent, the most diabolical, the most dangerous, a beast slayer, a conqueror's conqueror, the goat of all goats.